More on Writing For The Search Engines

Sometimes people use what are called 'Personal' keyphrases when they are searching on the Internet, say for something like 'help me save money'. Getting these into your copy can be really difficult as it not natural to use such words in most pages, site owners normally using the phrase 'helping you save money' as we are writing for customers.

So how can we get words like this into our pages?

Here's an example:-

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Looking for ways to save money

These days many people are looking to cut costs, so it is not surprising if you are typing in 'help me save money' into the Engines, after all all the tips you can get the better.

In fact, such is the demand for help in this area, that I bet there is more than one book being written under the title 'Help Me Save Money' and more than one Blog called something very much like that too.

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Hopefully you get the drift here and will be able to weave these 'personal' keyphrases into your pages using this simple technique.

More on convincing the Engines to List your site using Search Engine Optimisation tomorrow.