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Tuesday, 9 March 2010

Just How Powerful Is Social Media? Part 1

I've not been doing my Blog for a few days now, partly this was down to lack of time (we got a whole new bunch of clients coming aboard) and partly because I have been 'bogged down' in dealing with an Internet retailer, one that simply, in my view should not be allowed to trade.

You may have seen comments on this blog (and others) about this company, www.crazycameras.co.uk, as they do have a fair few (bad) comments about them spread across the web, be it on Twitter or any of the many review sites that exist (more fool me for not checking up before I ordered!)

You would think that with all this 'bad press' that they would not get any visitors (let alone sales) but they do. It is really surprising to me, I really would have thought that 'public opinion' would have put an end to them, but I suppose that as long as Google allow them to use a .co.uk domain name, even when they are in the USA that they will get along just fine.

I have taken the matter up with Google but they say that crazycameras are not breaking any of their rules, which in my view is being irresponsible, but hey that is only my opinion.

It is my view that as they are in the USA, and supply USA version cameras that they should not be allowed to use a .co.uk domain name UNLESS they make it very very clear on their site that the cameras they are selling are non UK versions and that the warranty is only valid if you send the camera all the way back to the USA....

I'm sure if all the facts were known that the number of orders from the UK would plummet, but making that happen will take some doing.

It is however a fact that if the Twitter community (and others online) really got their act together that they could force Google (and Crazycameras) to change their ways.

The question is 'Will enough people be bothered?" for if not then the power of Social Media will not be all that it could be?

I will keep you posted...

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