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Wednesday, 10 March 2010

So How Powerful is Social Media - Part 2

The second day of my 'Social Media' experiment was very interesting and is showing that Twitter can indeed be used to 'reach out' to people. It is however a slow process, and should be likened to an Ant pushing an Elephant, i.e. don't expect instant results, but when the beast is moving well, watch out..

The above analogy is perhaps truer than it first appears, as in some cases at least, the Elephant will not be moved by strength of numbers, but by the fact that it is annoyed enough by the constant harassment to move on.

It will be interesting to see if my campaign to get Crazycameras to stop using a .co.uk domain name in their adverts works through either getting Google to stop them, them deciding to stop, or another party like the Advertising Standards Authority or Trading Standards to stop them. Or then again, could it be Twitter power that will cause them to think again?

I am not sure of the success of this campaign by any means, but Twitter and the Net in general do allow the humble peasant the ability to draw attention to things, and if enough people agree, then I am sure that things will happen, be it to stop companies misleading customers, or to get customers to buy things...

To give more details on the second day, well the first action was to create a Twitter Poll, an interesting service that allows people to get Twitterers opinions by a vote or survey. Attention was drawn to this (or should I say attempted to) via many Tweets both in the form of normal Tweets and by Replies. I can't say the response was overwhelming, (just 5 so far), but all were against allowing Crazycameras to use the .co.uk domain (which proves that they at least have not voted).

There will be more attempts at getting votes today, along with other Tweets about how the matter has been drawn to the attention of Google and the Advertising Standards Authority.

Look out for more posts on this Social Media Experiment !

To vote on the matter by the way, please visit - http://twtpoll.com/xp2496

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